Information on data protection concerning our data processing pursuant to Art. 13, 14 and 21 of the General Data Protection Regulation (GDPR)
1. Controller responsible for data processing and contact data
Contact data of our Data Protection Officer
Data Protection Officer HEC Harald Eul Consulting GmbH
Kardinal-Höffner-Platz 1, 50667 Cologne
controller as defined under data protection law
Kardinal-Höffner-Platz 1, 50667 Cologne
Telephone: +49 (0) 221 346 43 0
Fax: +49 (0) 221 346 43 429
2. Purposes and legal basis of our processing of your data
We process personal data in compliance with the provisions of the General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG) as well as other applicable data protection regulations (details below). Which data are processed in detail and the manner of their use is based authoritatively on the respective services applied for or agreed. Further details or extensions of the purposes of the data processing can be seen from the respective contract documentation, forms, from a declaration of consent and/or other information provided to you (e.g. within the scope of use of our website or in our terms and conditions of business). This data protection information may also be updated from time to time.
2.1 Purposes for fulfilment of a contract or of contractual measures (Art. 6 (1) (b) GDPR)
The processing of personal data is carried out for the purpose of executing our contracts with you, for the execution of your orders as well as for the performance of measures and activities in the context of pre-contractual relationships, e.g. with interested parties. The processing is therefore in particular for the purpose of providing tourist services and deliveries of products in accordance with your orders and wishes, and covers the services, measures and activities necessary for this. This includes essentially the contract-related communication with you, the verifiability of transactions, orders and other agreements, also for quality control through corresponding documentation, goodwill measures, measures for managing and optimising business processes as well as for the fulfilment of the general duties of care, management and control through affiliated companies (e.g. parent company), statistical evaluations for corporate management, cost recording and controlling, reporting, internal and external communication, emergency management, settlement and fiscal evaluation of operating performances, risk management, assertion of legal entitlements and defence in legal disputes, ensuring IT security (among other things system or plausibility tests) and general safety, including building and system safety, ensuring and safeguarding domestic authority (e.g. through access controls), ensuring the integrity, authenticity and availability of the data, prevention and clarification of criminal offences, control through supervisory bodies or control instances (e.g. internal audit).
2.2 Purposes in the context of a justified interest of us or third parties (Art. 6 (1) (f) GDPR)
In addition to the actual fulfilment of the contract or pre-contract, we may possibly process your data if this is necessary in order to safeguard justified interests of us or third parties, in particular for purposes:
- of advertising or market and opinion research, if you have not objected to the use of your data
- of obtaining credit information as well as the exchange of data with credit agencies, insofar as this goes beyond our economic risk,
- of checking and optimising requirements-analysis procedures,
- of further development of products and services as well as of existing systems and processes,
- of disclosing personal data within the scope of due diligence measures in negotiations concerning the sale of a company,
- of comparing European and international anti-terror lists, insofar as this goes beyond the statutory obligations,
- of enriching our data, among other things through the use or research of publicly accessible data,
- of statistical evaluations or market analysis,
- of benchmarking,
- of asserting legal claims and defence in legal disputes that cannot be assigned directly to the contractual relationship,
- of restricted storage of the data, if erasure is not possible due to the particular form of storage, or is possible only at disproportionately high expense,
- of developing scoring systems or automated decision-making processes,
- of preventing and clarifying criminal offences, insofar as not exclusively for the fulfilment of statutory requirements,
- of building and system safety (e.g. through access controls and video surveillance) insofar as this goes beyond the general duties of care,
- of internal and external investigations, security checks,
- of possible listening in on or recording of telephone conversations for quality-control and training purposes,
- of obtaining and maintaining certifications of a private-law or official nature,
- of ensuring and exercising domestic authority through corresponding measures, as well as through video surveillance, for the purpose of protecting our customers and employees as well as for securing evidence related to criminal offences and their prevention.
2.3 Purposes within the scope of your consent (Art. 6 (1) (a) GDPR)
The processing of your personal data for specific purposes (e.g. use of your email address for marketing purposes) is only possible on the basis of your consent. As a rule, you can revoke your consent at any time. This also applies to the revocation of declarations of consent issued to us before application of the GDPR, i.e. before 25 May 2018. You will be informed separately of the purposes, the consequences of revocation or of failure to issue consent in the corresponding consent text.
As a general rule, the revocation of consent is effective only for the future. Processing carried out prior to the revocation is not affected and shall remain lawful.
2.4 Purposes for the fulfilment of statutory requirements (Art. 6 (1) (c) GDPR) or in the public interest (Art. 6 (1) (e) GDPR)
As is the case with all parties involved in economic life, we are also subject to a number of legal obligations. These are primarily statutory requirements (e.g. commercial and tax laws, but possibly also supervisory-law or other official requirements). The purposes of the processing can include the verification of identity and age, the prevention of fraud and money laundering, the prevention, combating and clarification of terrorism financing and asset-threatening criminal offences, comparisons with European and international anti-terror lists, the fulfilment of fiscal-law control and reporting obligations as well as the archiving of data for data-protection and data-security purposes, and also auditing by tax and other authorities. The disclosure of personal data can also be necessary in the context of official/judicial measures for the purpose of taking evidence, criminal prosecution or the assertion of civil-law claims.
3. The data categories processed by us – insofar as we do not receive the data directly from you – and their origin
If necessary for the provision of our services, we process personal data received legally from other companies or other third parties (e.g. credit agencies, address providers). We also process personal data lawfully taken, received or acquired from publicly accessible sources (e.g. telephone directories, commercial register, register of associations, register of residents, debtor registers, land registers, press, Internet and other media) and that we are entitled to process.
Relevant categories of personal data can be in particular:
- data on persons (name, date of birth, place of birth, nationality, marital status, profession/industry and comparable data)
- contact data (address, email address, telephone number and comparable data)
- address data (registration data and comparable data)
- payment/cover confirmation for bank and credit cards
- information on your financial position (credit-rating data including scoring, i.e. data for the purpose of assessing the economic risk)
- customer history
- data on your use of the tele-media offered by us (e.g. time of call-up of our websites, apps or newsletters, our sites/links clicked on, or entries and comparable data)
- video and photo data
4. Recipients – or categories of recipients – of your data
Within our organisation, your data is made available to those internal bodies and organisational units that require these for the fulfilment of our contractual and statutory obligations, or in the context of the handling and implementation of our justified interest. Any forwarding of your data to external bodies takes place exclusively
- in connection with processing of the contract,
- for purposes of fulfilment of statutory requirements, under which we are obliged to provide information, to report or to forward data, or if the forwarding of the data is in the public interest (see Number 2.4),
- if external service providers process data on our behalf as order data processors or assumers of functions (e.g. external computing centres, support/maintenance of EDP/IT applications, archiving, voucher processing, call-centre services, compliance services, controlling, data screening for anti-money-laundering purposes, data validation or plausibility checking, data destruction, purchasing/procurement, customer administration, letter shops, marketing, media technology, research, risk controlling, settlement, telephony, website management, auditing services, banks, printers or data disposal companies, courier services, logistics),
- on the basis of our justified interest or of the justified interest of the third party within the scope of the purposes stated under Number 2.2 (e.g. to authorities, credit agencies, debt collection, lawyers, courts, expert assessors, and group companies, bodies and control instances),
- if you have issued us with your consent to the forwarding to third parties.
We shall not forward your data to third parties for any other reasons. If we appoint service providers within the scope of order processing, your data will be covered by the same security standards there as with us. In other cases, the recipients are entitled to use the data solely for the purposes for which they have provided to them.
5. Duration of storage of your data
We process and store your data for the duration of our business relationship. This also includes the initiation of a contract (pre-contractual legal relationship) and the winding up of a contract.
We are also subject to various retention and documentation obligations, resulting among other things from the German Commercial Code (HGB) and the German Tax Code (AO). The retention or documentation periods prescribed therein are up to ten years after the end of the business relationship or of the pre-contractual business relationship.
Special statutory regulations may also require retention for a longer period, e.g. the preservation of evidence in the context of the statutory time-barring regulations. Under Sections 195 et seq. of the German Civil Code (BGB) the normal limitation period is three years; nevertheless, limitation periods of up to 30 years can apply.
If the data are no longer required for the fulfilment of contractual or statutory obligations and rights, they will be erased as a routine procedure, unless their further processing – for a limited period -–is necessary for fulfilment of the purposes stated under Number 2.2 based on a predominantly justified interest. Such a predominantly justified interest shall also be given for example if erasure is not possible – or possible only at disproportionately high expense – due to the particular form of storage, and processing for other purposes is excluded using suitable technical and organisational measures.
6. Processing of your data in a third country or by an international organisation
Data will be forwarded to bodies in countries outside the European Union (EU) or the European Economic Area (EEA) (so-called third countries) if this is necessary for the execution of an order/contract from or with you, if it is prescribed by law (e.g. fiscal-law reporting obligations), is part of a justified interest of us or a third party, or if you have issued your consent.
In this respect, the processing of your data in a third country can also take place in connection with the involvement of service providers within the scope of the order processing. If no resolution of the EU Commission is available concerning an appropriate level of data protection in the country concerned, we shall ensure appropriate protection and guarantees of your rights and liberties through corresponding contracts in accordance with the EU data protection requirements. We shall provide you with corresponding detailed information on request.
Information on the suitable or appropriate guarantees and on the possibility of obtaining a copy of these, can be requested from the Company Data Protection Officer if required.
7. Your data protection rights
Under certain circumstances you can assert your data protection rights against us
- For example, you have the right to receive information from us concerning your data stored by us pursuant to the rulings of Art. 15 GDPR (possibly with restrictions pursuant to Section 34 BDSG).
- Upon request by you, we shall rectify the data stored on you pursuant to Art. 16 GDPR if these are inaccurate or incorrect.
- If you wish, we shall erase your data in accordance with the principles of Art. 17 GDPR, provided no other statutory rulings (e.g. statutory retention periods or the restrictions pursuant to Section 35 BDSG), or a predominant interest of us (e.g. for defending our rights and entitlements), stand in the way of this.
- Taking account of the preconditions of Art. 18 GDPR, you can ask us to restrict the processing of your data.
- You can also file a complaint against the processing of your data pursuant to Art. 21 GDPR, on the basis of which we are obliged to end the processing of your data. Nevertheless, this right of objection applies only given the presence of very special circumstances concerning your personal situation. In this respect, rights of our organisation may stand in the way of your right of objection.
- Subject to the preconditions of Art. 20 GDPR, you also have the right to receive your data – or to forward them to a third party – in a structured, commonly-used and machine-readable format.
- You also have the right to revoke consent – already issued – to the processing of personal data by us at any time with effect for the future (see Number 2.3).
- In addition, you have a right to complain to a data protection supervisory authority (Art. 77 GDPR). However, we recommend that complaints always be addressed initially to our Data Protection Officer.
If possible, your applications concerning the exercise of your rights should be sent in writing to the above address or directly to our Data Protection Officer.
8. Scope of your obligations to provide us with your data
You are only obliged to provide the data required for the start and execution of a business relationship or for a pre-contractual relationship with us, or data that we are obliged to collect by law. Without these data, we shall not, as a rule, be in a position to conclude or execute the contract. This can also apply to data required later in the context of the business relationship. If we request additional data from you, we shall draw your separate attention to the voluntary nature of the information.
9. Existence of automated decision making in individual cases (including profiling)
We do not use purely automated decision-making procedures as per Article 22 GDPR. If we nevertheless use such a procedure in individual cases in future, we shall inform you of this separately, insofar as this is prescribed by the law.
Under certain circumstances we process your data in part with the aim of evaluating specific personal aspects (profiling).
We may use evaluation instruments to enable us to provide you with targeted information and advice on products. These enable requirements-oriented product design, communication and advertising, including market and opinion research.
Such procedures can also be used to enable the assessment of your financial position and creditworthiness as well as for combating money laundering and fraud. So-called “score values” can be used to assess your financial position and creditworthiness. A scoring uses mathematical procedures to calculate the probability of a customer meeting his/her payment obligations in contractually-conform manner. These score values thus assist us for example in assessing creditworthiness, in decisions in the context of product contracts, and are included in our risk management. The calculation is based on mathematically-statistically recognised and proven procedures, and is carried out on the basis of your data, in particular income situation, outgoings, existing liabilities, profession, employer, length of employment, experience from previous business relationships, contractually conform repayment of previous loans as well as information from credit agencies.
In this respect, we do not process information on nationality or special categories of personal data as per Art. 9 GDPR.
Information on your right of objection pursuant to Art. 21 GDPR
- You have the right to file an objection at any time against the processing of your data on the basis of Art. 6 (1) (f) GDPR (data processing on the basis of a weighing-up of interests) or Art. 6 (1) (e) GDPR (data processing in the public interest), given the presence of reasons resulting from your particular situation. This also applies to profiling based on this provision as defined in Art. 4 No. 4 GDPR.
If you file an objection, we shall then no longer process your personal data, unless we can demonstrate compelling reasons for the processing warranting protection, and these prevail over your interests, rights and liberties, or if the processing is for the purpose of asserting, exercising or defence of legal entitlements.
We may possibly also process your personal data for the purpose of carrying out direct advertising. If you do not wish to receive advertising, you have the right to object to this at any time. This also applies to the profiling insofar as this is connected to any such direct advertising. We shall comply with this objection for the future.
We shall no longer process your data for direct advertising purposes if you object to processing for these purposes.
The objection can be filed informally and, if possible, should be addressed to
10. Supplementary privacy information
10.1 Data protection information from KölnTourismus GmbH (Cologne Tourist Board) regarding the use of guestoo
We use the cloud solution guestoo (https://www.guestoo.cloud/en/) either separately or as part of our online services in order to handle the guest management of events that we organize ourselves, including those which we organize in cooperation with third parties (partners). For the management of the events, we transfer the personal data of the guests planned by us — and in the case of joint events, those planned by partners — to guestoo. The other processes (e.g. the dispatch of invitations, registrations, cancellations, correspondence in the run-up to the event and admission checks) are also managed through guestoo. For these purposes, we mainly enter and collect the following personal data:
- e-mail address
- Professional position
- Telephone number
- The institution’s address data
- The name and institution of any accompanying persons
Pursuant to Article 6 (1) f GDPR (balancing of interests), we and guestoo store this data and process it through guestoo solely in the context of the respective event. Insofar as additional people are registered for an event (e.g. accompanying persons), the data processing takes place on the basis of Article 6 (1) b GDPR.
Insofar as we carry out individual events in cooperation with partners and that we are solely responsible for the event organization within this context, we will subsequently transfer the respective final guest list including the collected data and the participation status to the respective partner. This information is transferred on the basis of the respective partner’s overriding legitimate interest pursuant to Article 6 (1) f GDPR.
We process and store your data within guestoo for the period required to organize the respective event (including the corresponding preparation and follow-up phases). This does not affect any legal obligations to retain data. We will delete your data in guestoo within one year after an event has ended, insofar as you have not been invited to another event. You have the right to object to this, of course.
KölnTourismus GmbH (Cologne Tourist Board) has concluded a data processing agreement with the operator of guestoo (code piraten UG, Managing Director: Stefan Wirtz, Am Ruhmbach 44, 45149 Essen, Germany). KölnTourismus GmbH monitors the processing of your personal data in accordance with the requirements of the GDPR.
In the following, we would like to provide you with information about the processing of personal data in connection with the use of Zoom.
Purpose of the data processing
We use the tool Zoom to conduct conference calls, online meetings, video conferences and/or webinars (subsequently referred to hereinafter as “online meetings”). Zoom is a service provided by Zoom Video Communications, Inc., which is based in the USA.
The Cologne Tourist Board is responsible for the data processing that is done in direct connection with the performance of online meetings.
Note: Insofar as you call up the website of Zoom, the provider of Zoom is responsible for the data processing. However, you do not need to call up the website in order to use Zoom. You only need to do so to download the software for the use of Zoom. You can also use Zoom if you directly enter the respective meeting ID and any additional access data for the meeting into the Zoom app. If you cannot use the Zoom app or do not wish to do so, you can use the basic functions via a browser version, which you can also find on the Zoom website.
Which data are processed?
A variety of types of data are processed whenever you use Zoom. The scope of the data processed also depends on the data you produce before or during your participation in an online meeting.
The following personal data are processed:
Information about the user: First name, surname, telephone number (optional), e-mail address, password (if the single sign-on option is not used), a profile picture (optional), department (optional)
Topic, description (optional), IP addresses of the participants, device/hardware information
When recording meetings (optional):
MP4 file of all video, audio and presentation recordings, M4A file of all audio recordings, text file of the online meeting chat.
When dialling in by phone:
The telephone numbers of the outgoing and incoming calls, the name of the country, the starting and finishing time. Where appropriate, additional connection data such as the IP address of the device in question may also be stored.
Text, audio and video data:
During an online meeting, if appropriate you can use the chat, question and survey functions. The texts you enter will be processed insofar as they are to be displayed in the online meeting and, if necessary to log them. To enable the display of video and the replay of audio, the data from microphone and video camera (if applicable) of your terminal will be processed accordingly for the duration of the meeting. You can turn off/mute the camera and the microphone at any time via the Zoom applications.
In order to take part in an online meeting or enter the “meeting room”, you will have to give your name at the very least.
Scope of data processing
We use Zoom in order to conduct online meetings. Whenever we want to record online meetings, we will transparently notify you of this fact in advance and, if necessary, ask for your approval. The Zoom app also shows you if a meeting is being recorded.
We will also record chat content if this is necessary in order to document the results of an online meeting. However, this is generally not done.
In order to record and follow-up webinars, we can also process the questions posed by webinar participants.
If you are registered as a user of Zoom, reports about online meetings (meeting metadata, dial-in data, the questions and answers during webinars, surveys during webinars) can be stored at Zoom for up to one month.
We do not use automated decision-making in the sense of Art. 22 of the GDPR.
The legal basis for the data processing
If personal data of the employees of the Cologne Tourist Board are processed, the legal basis of the data processing is Section 26 BDSG (German Data Protection Act). If personal data associated with the use of Zoom are not needed for the performance of the employment relationship or its termination but be essential for the use of Zoom, the legal basis for the data processing is Art. 6 (1) (f) of GDPR. In such cases, our interest is that online meetings are effectively carried out.
Apart from that, the legal basis for data processing in connection with the performance of online meetings is Art. 6 (1) (b) GDPR if the meetings are conducted within the context of contractual relationships.
If no contractual relationship exists, the legal basis is Article 6 (1) (f) GDPR. In such cases, our interest is also that online meetings are effectively carried out.
Recipient/transfer of data
Personal data that is processed in connection with a person’s participation in online meetings are in principle not forwarded to third parties insofar as they are not specifically intended for such a transfer. Please note: As is the case with face-to-face meetings, the content from online meetings is often specifically intended to be forwarded in order to communicate information to customers, interested individuals, or third parties.
Other recipients: The provider of Zoom necessarily learns of the aforementioned data insofar as this is specified in our data processing contract with Zoom.
Data processing outside of the European Union
Zoom is a service offered by a provider based in the USA. As a result, personal data is also processed in a non-EU country. However, we have concluded a data processing contract with the provider of Zoom that fulfils the requirements of Art. 28 GDPR.
An appropriate level of data protection is guaranteed by signing of the standard contractual clauses of the EU.
Our data protection statement as well as the information on data protection concerning our data processing pursuant to Art. 13, 14 and 21 GDPR can alter from time to time. All alterations will be published on this site.
Data protection information last amended 06.02.2024
Thank you for your interest in our website. Protecting your privacy is very important to us. The following section explains in detail how your personal data will be handled.
You can visit our page without entering any personal information. We store only access data without personal information — even when you use a newsletter link to visit our site. For example, we store:
- the name of your Internet provider
- the page you are connecting from
- the name of the requested file
This information is evaluated solely for the purpose of improving our service and does not enable us to draw any conclusions about you personally.
We collect, store and handle your information in connection with the processing of your purchase orders, possible warranty service requirements and advertising purposes. Personal information is collected when you voluntarily provide it to us when you place an order for a purchase, open a customer account or register for the newsletter.
Your personal information will be passed on to a service provider (transporter, shipper, bank) as part of the processing and delivery of an order.
Right to information
As stated in the Bundesdatenschutzgesetz (Federal Data Protection Law), you have the following rights: to receive information free of charge about your saved data, including the right to correct, block or erase this data; to be informed of the main reasons for an adverse credit-related decision; to be informed of the release of your collected or saved probability values, including how these values were determined and the types of data used to establish them.
Insofar as individual cookies implemented by us also process personal data, the processing takes place pursuant to Article 6 (1) (b) GDPR for the implementation of a contract (e.g. registration), pursuant to Article 6 (1) (a) GDPR if you have given your permission (e.g. by clicking on a cookie banner to express your approval that the data be used for statistical purposes) or pursuant to Article 6 (1) (f) GDPR for the purposes of our legitimate interest in the best-possible functioning of the website (e.g. placement of the cookies in connection with a cookie banner to store any selections you may have made) and of a customer-friendly and effective structuring of your visit to the page.
We use the service of Cookiebot.
As part of the ordering process, your payment information is transmitted over the Internet in encrypted form. Technical and organizational measures ensure that our website and other systems are secured against the loss of, or damage to, your data. Similarly, such measures prevent access to, or the alteration and dissemination of, your data by any unauthorized person. You should always handle your access information confidentially and close the browser window when you have finished communicating with us, especially if you share a computer with other people.
Contact person for data protection
For questions about the collection, handling or use of your personal data; general inquiries; requests to correct, block or erase data; or retraction of consent, please contact our data protection representative:
HEC Harald Eul Consulting GmbH
Kardinal-Höffner-Platz 1, 50667 Köln
Use of Google Analytics
This website uses Google Analytics, a Web analysis service from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland (“Google”). Google Analytics employs “cookies”, which are text files that are stored on your computer and make it possible to analyse how you are using the website. The information created by the cookie concerning your use of this website is normally transferred to a Google server in the U.S. and stored there. Google uses this information at the request of, and on behalf of, the operator of this website to evaluate your use of the website, to create reports on the website activities, and to provide the website’s operator with additional services connected with the use of the website and the Internet. The data sent by us and linked to cookies, user IDs or advertising IDs will be automatically deleted after 26 months. The deletion of data whose retention period has been reached is done automatically once a month.
Google re/marketing services
On the basis of your consent, we use the marketing and remarketing services (in short “Google marketing services”) of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).
The Google marketing services allow us to display advertisements for and on our website in a more targeted manner so that we only present users with ads that potentially match their interests. If, for example, a user is shown ads for products he or she was interested in on other websites, this is referred to as “remarketing.” For these purposes, when our website and other websites on which Google marketing services are active are called up, a code from Google is executed directly by Google and leads to the creation of (re)marketing tags (invisible graphics or code, also known as “pixels”) embedded in the website. With their help, an individual cookie, i.e. a small file, is stored on the user’s device (other, comparable technologies can also be used instead of cookies). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com and googleadservices.com. This file records which web pages the user visited, which content the user is interested in and which offers the user has clicked on, as well as technical information about the browser and operating system, the linking web page, time of visit and other information about the use of the online offer. The IP address of the user is also recorded, whereby we inform the user within the scope of Google Analytics that the IP address is shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only in exceptional cases is transferred in full to a Google server in the USA and shortened there. The IP address is not combined with the user’s data within other Google offerings. The above information may also be combined by Google with such information from other sources. When a user subsequently visits other websites, he or she can be shown ads tailored to his or her interests.
User data is processed pseudonymously as part of Google’s marketing services. This means that Google does not store and process e.g. the name or e-mail address of the users, but processes the relevant data in a cookie-specific manner within pseudonymous user profiles. It also means that from Google’s point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who this cookie holder is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected about users by Google marketing services is transmitted to Google and stored on Google’s servers in the USA.
The Google marketing services we use include the online advertising program Google Ads. In the case of Google Ads, each Ads client receives a different “conversion cookie.” Cookies can therefore not be tracked across Ads clients’ websites. The information obtained with the help of the cookie is used to create conversion statistics for Ads clients who have opted for conversion tracking. Ads clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users.
Furthermore, we use Google Tag Manager to integrate and manage the Google analysis and marketing services on our website.
If you wish to object to interest-based advertising by Google marketing services, you can use the settings and opt-out options provided by Google: https://adssettings.google.com/anonymous?hl=en.
Target group building with Google Analytics
We use Google Analytics to display the ads placed by advertising services of Google and its partners only to users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Google (remarketing audiences/Google Analytics audiences). With the help of remarketing audiences, we also want to ensure that our ads match the potential interests of the users.
Protection of your personal data
To protect your personal data on this website, we activated the IP anonymization feature for Google Analytics. The activation of IP anonymization means that your IP address is shortened by Google before it is sent to a server within the member states of the European Union or in other states that are signatories of the Agreement on the European Economic Area. Only in exceptional cases is the complete IP address transferred to a Google server in the U.S. and shortened there. Google does not combine the IP address that is transferred by your browser as part of the operation of Google Analytics with any other information.
Should we have other personal data of our website users, we do not combine this data with website tracking data or other, non-personal, data.
You may have expressly given your consent to the following service(s). We would like to remind you that you can withdraw your consent at any time, although this does not apply retroactivel.
Consenting to receive e-mail advertising
I would like to regularly receive interesting offers by e-mail. My e-mail address will not be passed on to other companies. I can revoke this consent to having my e-mail address stored and used for advertising purposes at any time (not applicable retroactively), for the cost of transmitting this message at the basic rate.
The content of our webpages was created with the utmost care. However, we cannot guarantee that the content is complete, correct and up to date. According to §7 par. 1 of the German Telecommunications and Electronic Media Act (TMG), we, as a service provider, are responsible for our own content on these webpages in line with the general laws. However, according to §§8 to 10 of the TMG, we, as a service provider, are not required to monitor third-party information that has been stored or transmitted, nor are we obligated to investigate the information to determine if there is any evidence that an illegal act has been committed. This does not affect the requirement to delete or block the use of information in accordance with the general laws. However, we do not bear any liability in this case until we have become cognizant of an actual violation of the law. We will immediately delete such content as soon as we become cognizant of the corresponding violations of the law.
Liability for links
With its verdict of 12th May 1998, the Hamburg Regional Court (Landgericht) decided that linking to another website might make the person or organization that created the link liable for the content contained on the linked website. According to the court, this can only be circumvented by expressly distancing oneself from the content on the linked website. Our webpages contain links to other sites on the Internet. With regard to all of these links, we would like to expressly state that we have no influence on the form and content of the linked webpages. We therefore expressly distance ourselves from the content of all of the webpages linked to this website and do not accept them as our own. This declaration applies to all of the links on our website. The respective providers or operators of the websites are responsible for the linked webpages. Without any clear indications of a legal violation, it would be unreasonable for us to continuously monitor the content of the linked webpages. We will immediately delete such links as soon as we become cognizant of any violations of the law.
The content and works on these pages that were created by the website operator are subject to German copyright law. The mere mention of some content does not mean that the content used here is not protected by third-party rights. The reproduction, processing or dissemination of content, as well as any kind of use not covered by copyright law, requires the express written permission of the respective author or creator. Downloads from and copies of these pages may only be used for private, non-commercial purposes.
Additional data protection information regarding our social media presence
Data processing by social networks
We maintain publicly accessible profiles in social networks. The individual social networks that we use are listed below. Social networks such as Facebook, Instagram etc. can normally carry out comprehensive analyses of your behaviour as a user when you visit their websites or a website with integrated social media content (e.g. Like buttons or advertising banners). Numerous processing operations that are relevant to data protection are triggered by a visit to one of our social media sites. Specifically, if you visit one of our social media sites while you are logged in to your social media account, the operator of the social media portal can assign this visit to your user account. Under certain circumstances, your personal data may also be recorded when you are not logged in or if you do not have an account with the respective social media portal. In this case, the data acquisition is accomplished e.g. by using cookies that are saved on your device or by recording your IP address. The operators of the social media portals can use the data collected in this way to create user profiles in which your preferences and interests are stored. As a result, you can be presented with interest-based advertising both inside and outside the respective social media site. If you have an account with the respective social network, the interest-based advertising can be displayed on all devices on which you are, or have been, logged in. Please also note that we are unable to trace all of the processing operations on the social media portals. Depending on the provider, further processing operations could be carried out by the operators of the social media portals. You can find details of such further processing in the terms and conditions of use and the privacy policies of the respective social media portals.
Our social media sites are intended to ensure the most comprehensive possible presence in the Internet. This is in our legitimate interest pursuant to Article 6 (1) (f) GDPR. The analytical processes initiated by the social networks may be based on differing legal foundations, which must be stated by the operators of the social networks (e.g. consent pursuant to Article 6 (1) (a) GDPR).
Data controller and assertion of rights
When you visit one of our social media sites (e.g. Facebook), we are jointly responsible with the operator of the social media platform for the data processing operations triggered by this visit. You can basically assert your rights (access, rectification, erasure, restriction of processing, data portability and complaint) both against us and against the operator of the respective social media portal (e.g. against Facebook). Please note that despite our joint responsibility with the operators of the social media portals we do not have comprehensive influence on the data processing operations of the social media portals. Our opportunities essentially depend on the corporate policies of the respective provider.
Duration of storage
The data we collect directly through our social media sites is deleted by our systems as soon as you ask us to erase it, you revoke your consent to have the data stored or the purpose of the data storage no longer applies. Stored cookies remain on your device until you delete them. This clause does not affect mandatory legal requirements, in particular those specifying storage periods. We have no influence on the length of time that your data is stored by the operators of the social networks for their own purposes. To find out more, please refer to the information provided by the operators of the respective social networks (e.g. read their privacy policies; see below).
Specific social networks
We have a Facebook page. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereinafter Meta). Meta states that the data collected are also transferred to the USA and other third countries. We have an agreement with Meta (Controller Addendum) concerning the joint processing of the data. This agreement stipulates which data is processed by us and which is processed by Meta whenever you visit our Facebook page. You can read this agreement by clicking on the following link:
According to this we ourselves have no power to take or implement decisions with regard to the processing of Insights data. The primary responsibility pursuant to the GDPR for the processing of Insights data and the fulfilment of all duties arising from the GDPR with regard to the processing of Insights data has been assumed by Meta.
By means of the function “Page Insights” we can to this extent call up from Facebook statistical data of various categories in connection with the use of the Facebook Fanpage such as the total number of page views, the “Likes,” page activities, report interactions, video views, report range, comments, shared content, answers, proportion of men and women, origin with reference to country and city, language, calls and clicks in the Shop, clicks on the Route Planner and clicks on telephone numbers. We use these details in order to be able to make our pages more attractive and appropriate to requirements (e.g. in that we determine the appropriate point in time for the publication of an item of content).
With regard to the exercise of the rights of the data subject and of access requests we wish to point out that such rights can most effectively be asserted directly to Facebook (see https://www.facebook.com/legal/terms/information_about_page_insights_data).
You can adjust your advertising settings yourself in your user account. To do so, click on the following link and log in.
We would like to draw your attention to the fact that in the event of a visit to the Facebook Fanpage, your data as user can be processed outside the EU. Insofar as the European Commission has not taken a decision regarding the existence of an adequate level of data protection in the respective country, there is a risk of access by authorities, without the existence of adequate legal remedies.
The data transfer to the USA relies on standard contractual clauses of the European Commission. Details can be found at
We use the short message service Twitter. The provider is the Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.
You can adjust your Twitter data protection settings yourself in your user account. To do so, click on the following link and log in: https://twitter.com/personalization.
The data transfer to the USA relies on standard contractual clauses of the European Commission. You can find details at https://gdpr.twitter.com/en/controller-to-controller-transfers.html
We have an Instagram profile. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. The data transfer to the USA relies on standard contractual clauses of the European Commission. Details can be found at
We have a LinkedIn profile. The provider is the LinkedIn Ireland Unlimited Company, Wilton
Plaza, Wilton Place, Dublin 2, Ireland. LinkedIn uses advertising cookies.
If you wish to deactivate LinkedIn advertising cookies, use the following link:
The data transfer to the USA relies on standard contractual clauses of the European Commission. You can find details at https://www.linkedin.com/legal/l/dpa and
The data transfer to third countries without an adequate level of data protection relies on standard contractual clauses of the European Commission. You can find details at https://www.tiktok.com/legal/privacy-policy?lang=en